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Ver la versión completa : The new normal: Gay couple featured in Tide (Canadian) TV commercial



Marcos Simon
16/12/2014, 16:59
Is this “the new normal” (in Canada)?

A same-sex couple’s playful banter over laundry detergent and
“past mistakes” is the focus of this Tide laundry detergent
commercial from Procter and Gamble — airing in Canada only.

Watch:


https://www.youtube.com/watch?v=oSSNQv_nPTE


Cincinnati-based Procter & Gamble, makers of some of the world’s
best known brands — including Charmin, Crest, Gillette, Pampers
(and Tide) — said last month it openly supports marriage equality (http://www.lgbtqnation.com/2014/11/consumer-products-giant-procter-gamble-supports-marriage-equality/),
and was taking a public stand in support of its LGBT workers.

In October, General Mills launched a Cheerios campaign, also in
Canada, with a television ad centering around a same-sex couple
and their daughter.

Source: www.lgbtqnation.com (http://www.lgbtqnation.com)